Our Commitment

When we founded AFA in 2020, our mission was to grow the tech ecosystem in sports & fitness bookings. Today, we continue to do this by supporting sports facilities to move towards digitization and automation in business operations with AFA’s proprietary technology. We have helped operators of badminton courts, futsal courts, tennis courts, table tennis, squash, and other sports facilities to streamline their operational efficiency with digital management solutions alongside with IoT infrastructure implementation in their businesses. We have also opened doors and start working with a brands and retailers in integrating an e-commerce platform in AFA to bring greater values to our users and communities.

 

Our mobile app users have successfully shifted from phone calls and message booking management to AFA mobile app booking with a few simple taps on the screen, booking with payment will be completed. These sports communities can now manage their game sessions with their friends within AFA app.

 

Today, we are still bringing this mission and ideology across entire Malaysia.

 

As we are growing, our commitment evolves as we are setting our course to accomplish a different milestone

· To the facilities operators, we will continuously help you to improve your business efficiency so long you do your best in growing your business.

· To the mobile app users who uses us to manage your bookings, we will constantly improve our mobile app user experience (UX) and user interface (UI) to bring everyone better experience.

· To the communities that has grown with us, we will not stop championing innovation so that more people can be benefited from this platform together.

· We will also be expanding our business offerings and serving more areas within Sports, Fitness, Health & Wellness areas.